Having a site is not enough to be found. Local SEO depends on signals Google reads and interprets: your site, Google Business Profile, mentions of your name on other sites and consistency of your information online.
What you can do yourself
Create and fully complete your Google Business Profile. Ask satisfied clients to leave a Google review. Make sure your name, address and phone number are identical everywhere.
When intervention helps
Missing from the Google local pack, competitors ahead of you, several listings for the same activity, site not optimized for local searches.
Real case
Provider in Pont-Saint-Esprit missing from the local pack despite five years in business. Incomplete profile, three duplicate listings, inconsistent NAP on four directories. Fixed in two weeks. Appeared in the local Google pack within a month.
We work on the signals Google reads to decide who appears first.